UK Launches Initiative To Keep Children Safe Online

December 8, 2009

Officials in the UK have announced plans to require children beginning at age 5 to be taught about online safety starting in 2011.

The new initiative called "Click Clever Click Safe" was created by the UK Council for Child Internet Safety (UKCCIS).

Gordon-Brown "The internet provides our children with a world of entertainment, opportunity and knowledge - a world literally at their fingertips," said Prime Minister Gordon Brown.

"But we must ensure that the virtual world is as safe for them as this one."

The government says that 99 percent of 8-17 year olds have access to the Internet. New research found that 18 percent of young people had come across "harmful or inappropriate content online," and 33 percent of children said their parents where unaware of what they do on the Internet.

Under the new initiative Internet companies, charities and the government will be independently reviewed against UKCCIS standards to keep children safe online. Young people and parents will be targeted by a new Digital Code "Zip it, Block it, Flag it," that will be adopted by retailers, social networking sites, schools and charities and displayed where appropriate.

Parents will be able to access a website for Internet safety advice hosted by the Child Exploitation and Online Protection center.

"Today we are launching our online version of the 'green cross code'. We hope that 'zip it, block it, flag it' will become as familiar to this generation as 'stop, look, listen' did to the last," said Prime Minister Brown.
 

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Breast Cancer Survivors Lead MySpace Initiative

October 2, 2009

As you probably know, October is Breast Cancer Awareness month, and a number of Internet companies are showing their support in a variety of ways. Yesterday, we looked at what Ask.com was doing - turning their homepage into a memorial.

Today, we look at MySpace, who as they have done for the past three years, is teaming up with General Mills to support an online community called Pink Together, which resides on MySpace.

A spokesperson for MySpace tells WebProNews, "The popular community was developed to provide people with an online forum to share how breast cancer has personally affected their lives and reach out to other MySpace users to show support and share hope. The profile has been extremely successful, to date."

 Pink Together

The spokesperson shares the following stats:

- 37,575 connections have been made (via stories shared, flowers gifted, etc.)

-  13,259 MySpace users are “friends” with the community

Every year, Pink Together identifies a number of survivors to serve as the site's ambassadors. "From sharing hope with other newly diagnosed women to raising awareness about early detection with 20 somethings -  this group of commendable people is reaching others through MySpace," says MySpace Senior Vice President of Marketing, Angela Courtin. "Their belief is that one person's story becomes another person's hope and inspiration."

The site has tools like forums, "virtual bouquets" to send to friends and family, and ways to stay up to date on cancer-related news.

Make Sense of Google AdSense – and make money!

July 18, 2009

As a successful web publisher looking to get to the next level, you are probably thinking about trying a number of different approaches to increasing revenue – especially your passive revenue, the money that just “shows up” from time to time while you focus on other things. You may be considering various forms of internet advertising. And you should.
Internet advertising has exceeded all expectations. The technology keeps advancing, and the popularity and ubiquity of the medium is incredible. Most companies can benefit from the Internet because it allows the chance to reach a global audience at never-before-possible speeds, with many kinds of filters to make sure the right audience sees the right message, and costs that are often surprisingly low. But many businesses make money online in ways that have very little to do with their own actual business, but with systems that connect various companies and offerings together.
You may be wondering how to make money easily with online advertising, and you have come to the right place!
The secret is that taking ads is a much more profitable strategy then placing ads for most websites. And the best way to make money with this right now is “hiding in plain sight” from the world’s most popular search engine company.
While there are many ways to approach online advertising, it makes sense the best would be offered by the ultimate search engine company, the company that is setting out to organize all of humanity’s vast amounts of information – Google. This method is Google Ad Words, and it’s sister program, Google AdSense. With Ad Words, Google makes a lot of money. With AdSense, web publishers – that’s you! – can reach a lot of people and make a lot of money too!
Discover How to Turn Your Web Site’s Content Into Cash!
Want to make five or ten or twenty thousand dollars a month automatically and be paid by one of the biggest Internet companies in the world?
We’ll describe what AdSense is, how it works, how to get started, how to maximize the program, and where to go from here! Ready?
First let’s examine what AdSense is and how it works.