MySpace To Host Exclusive Stream Of “New Moon” Red Carpet

Don't be surprised if MySpace experiences a big traffic spike on Monday, November 16th.  The social network intends to host a live stream of red carpet arrivals at the world premiere of The Twilight Saga: New Moon.

In one sense, this could have been something of a cheap trick; it's a good bet that boatloads of young girls would tune in even if they could only catch a glimpse of Robert Pattinson and listen to a random correspondent babble.  MySpace is demonstrating its influence and taking things quite a bit further, though, offering fans an exclusive experience.

According to an official statement emailed to WebProNews, "Viewers will . . . be able to take part by posting comments or questions to The Twilight Saga: New Moon Premiere MySpace page that may then be presented to the celebrities during the broadcast."

What's more, "Anya Marina, writer and performer of 'Satellite Heart' on The Twilight Saga: New Moon Original Motion Picture Soundtrack, will co-host the broadcast."

The Twilight Saga: New Moon Trailer and Premiere Announcement New Moon Premiere | MySpace Video

So consider passing word of the event along to any relatives or friends who are Twilight fans.  And with respect to what sort of traffic numbers MySpace might see, it should interest even the franchise's biggest detractors to know that the New Moon trailer received a whopping 4.2 million views within 24 hours of its debut on MySpace.

Have You Read This?

> Paramount Follows Up "Paranormal" Marketing With More Social Fun

> Facebook, MySpace May Share Content

> MySpace Introduces New Music Features

Facebook, Foo Fighters To Pair Up Tonight

Call it "The Battle of the Bands and the Social Networks."  Following Weezer-MySpace and U2-YouTube match-ups in the past ten days, a third pairing will soon be added to the mix as a live Foo Fighters performance is scheduled to stream on Facebook this evening.

The free performance is supposed to start at 7 PM California time (the Foo Fighters will be using the Studio 606 complex in Northridge as a base of operation).  It's sure to be a big draw, considering that the band has over 821,000 Facebook fans.

Of course, in all honesty, the Foo Fighters and Facebook don't have much hope of matching U2 and YouTube.  Reports indicate that U2's Sunday night broadcast generated 10 million streams, which is an astonishing number.

Factor in U2's bigger fan base, plus the fact that this is a Friday, and again, no one should look for a repeat performance (in a manner of speaking).

Still, the spate of major concerts that've been streamed (toss in Hulu's coverage of the Austin City Limits Music Festival, if you like) seems to represent the start of a trend, and should mean a lot to music fans who don't feel like flying across the country and spending still more money on tickets.

Have You Read This?

> Hulu To Cover Music Festival, Include Facebook

> Google Aims To Make Finding Music Easier

> MySpace Introduces New Music Features